







One tap from Instagram. Recipe or notes. Done.
iOS coming soon.
Now they're recipes. With ingredients, steps, and a grocery list.
Every book, movie, person, and concept. Pulled out and organized.
Two taps. You never leave Instagram.
Recipe card or wisdom note. About 6 seconds.
Check them off while you shop.
Saving a reel feels productive. It isn't. This is what productive actually looks like.
Ingredients with actual quantities. Steps you can follow while cooking. The creator's tips that make it work.
Books with covers. Movies with posters. Every person, podcast, and concept a creator mentions. Captured and searchable.
Tap the ingredients, they're on your shopping list. Walk into the store knowing exactly what you need.
"That chicken thing from last week." "That book about habits." Search by title, ingredient, tag, or keyword.
You've said it 400 times. You have a graveyard of saved reels and no dinner plans. Simmr turns the graveyard into a cookbook.
You saw it three weeks ago. It had garlic and something crispy. Good luck scrolling through 2,000 saved reels. Or just search Simmr.
You've saved 50 reels of movie recommendations. Can't remember a single title. Simmr pulled every movie with its poster. Pick one and press play.
That motivational reel from three months ago referenced a book that sounded life-changing. Simmr captured the title, author, and cover. Tap to find it.
Finance tips, psychology breakdowns, productivity systems. They disappear in the scroll. Simmr turns them into organized notes with every reference preserved.
It's 7pm, you're not going to the store. Simmr checks your pantry against every saved recipe and tells you what's possible right now.
Other apps grab the caption and slap on a generic recipe from the web. Simmr actually listens to the creator. Their quantities, their steps, their tips. You get the recipe they made, not a lookalike.
Simmr auto-detects whether it's a recipe or not. Non-recipe reels become structured wisdom notes. Organized sections with key points in the creator's voice. Every book, movie, person, or tool they mentioned gets captured separately so you can find it later.
No. Tap share, pick Simmr, you're instantly back to scrolling. Simmr processes it in the background and sends you a notification when it's ready. You can also paste links directly in the app.
Yes. Free to download, free to use. You get credits for extracting reels, and can get more as you go.
Simmr analyzes the caption instead. Most recipe reels pack enough detail in the caption for a solid extraction. If there's truly nothing to work with, Simmr lets you know. Your credit isn't wasted.
Soon. Android first because that's where we started. iOS is actively in development.
Every reel you share with Simmr is one you'll actually use.